The three are out of eight women who pitched their bossiness over the weekend at an event held by New Faces New Voices in collaboration with the United States Agency for International Development (USAID) East Africa Trade and Investment Hub.

Ms Salome Mauki of Dresa Modern Butchery, Agatha Kyogero of Agatha Agribusiness Shop and Emelda Mwamanga of Relim Company emerged winner after they pitched their business ideas to a panel of judges, accelerators and investors.

The event provided a platform for women entrepreneurs to raise their business profiles and engage with investors for possible investment and business support.

“I feel encouraged and motivated by the decision of the judges to pick me as one of the winners. This is proof that others are seeing the need that I saw when I started my business to sell fresh beef, free range poultry products, fresh fish, domestic and a variety of barbeque and food spices,” said Salome Mauki who operates her business in Kigamboni District of Dar es Salaam.

Salome, who emerged top, hopes to scale up her butchery production and increase her market share from the current 32 per cent to 55 per cent. Installing new modern machinery, hiring additional staff and purchasing two refrigerated distribution vans are among the plans that she has to scale up.

The eight entrepreneurs were invited to participate in the showcase following their attendance at a one-day pitch-ready training workshop held in Dar es Salaam last month.

The workshop trained 25 female entrepreneurs on how to improve their businesses and investment readiness; keep proper financial documentation; understand the investor landscape; prepare suitable pitch decks; and pitch to investors.

New Faces New Voices Kenya Chapter Chair Andia Chakava said the trust overall aim was to enable female entrepreneurs to improve their businesses through training and coaching at the workshop and improve their visibility and interaction with investors at the showcase. “We have received great feedback and look forward to empowering even more,” she said.

The US is committed to increasing trade and investment in East Africa, and to providing opportunities for female business leaders to further engage with the investment community and demonstrate the benefits of female-focused investing. New Faces New Voices advocates for women’s access to finance and financial services.